All posts by: Anchor Digital Marketing Group

In modern times, it’s virtually impossible for a business to succeed without digital marketing. If you’re unfamiliar with how digital marketing works, don’t worry: The following information will catch you up on the basics. What Digital Marketing Is Digital marketing,...
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Marketing is something all retailers want to do correctly and efficiently so that it positively impacts their cash flow and profitability. Not everyone, however, is skilled at it, especially in the world of online retail. That when it pays to...
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Today, more and more businesses are discovering the enormous power and influencing potential of well-crafted, effective content marketing. The right content can not only benefit your company’s SEO efforts and help give you a boost in search engine rankings, thereby...
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When it comes to web design, it’s better to create something eye-catching than something simple. People are more likely to want to see more on a page with a beautiful design. The design element of your page is important to...
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When you run a small business, you don’t usually have a huge budget to work with. If you are looking to market your company and its services, then you need to learn how to use a small budget to your...
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In business, everyone from the CEO to the Marketing Director to the company’s newest entry level hire should be concerned about branding. While many people’s first instinct is to think that branding is just a concern for their business’ advertising...
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Digital marketing is the biggest force of nature to come into the advertising world in at least a generation. Those marketers who have mastered its intricacies reap its benefits. For marketing professionals who are new to digital, however, it can...
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With the prevalence of social media, it is easy to forget that email marketing is an incredibly powerful tool for your business. It is the most direct way to connect with both your existing customers and your leads. However, a...
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Anyone who has owned a business for any length of time in the digital age knows the importance of SEO. In order for consumers to come across your website or social channels in a natural way, search engines need to...
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Analytics can have a big impact on the direction your small business takes. Of course, successfully analyzing data sets begins with knowing which factors are the most important to focus on. Having an in-depth understanding of which metrics to track...
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